Founder & CEO
Diviya Roney graduated with Bachelor of Business Administration, emphasis in Finance. Her life took a turn in 2013 when Clayton County Animal Control asked for her assistance with the cats because their euthanasia rate was over 95%. Every community cat brought to the Clayton shelter was killed. Diviya then founded Friends of Clayton County Cats which has saved the lives of over 14,000 cats in eight years.
In 2014, Diviya rescued 2 cats - Max and Frida - when their mom Katie committed suicide. Max passed away in July 2018 at the age of 18. Knowing Frida was going to follow her brother soon, Diviya wanted to combine her rescue work in Clayton County while creating a legacy to honor Katie, Max and Frida.
In 2019, Diviya's determination to prevent the widespread and unnecessary euthanasia of community cats resulted in the creation of Frida's Foundation, whose mission is to eliminate the euthanasia of healthy cats by offering free and low-cost spay/neuter & TNR services to low-income families in Clayton County. In addition to providing much-needed sterilization services, Diviya understood that in order to help the animals, it was crucial to provide meaningful community outreach through education, street advocacy, and collaboration, as well as food and medical assistance.
Diviya now lives with her two cats, Wally who was found in a parking lot in Clayton County as a two-week-old orphan, Jacob, who is deaf since birth, and one spunky dog named Biscuit.
Chief Development Officer
Gin Taylor received a bachelor’s degree from Auburn University and a master’s degree from the University of Alabama at Birmingham where she taught British Literature before moving to Atlanta. Here, Gin discovered that greater Atlanta shelters had an extremely high euthanasia rate. Forty percent of the animals entering the shelters were considered feral cats, and most all of them were euthanized.
Realizing that large-scale spay/neuter and outreach in areas of systemic poverty was necessary to eliminate the avoidable euthanasia of not only community cats, but also owned pets, Gin left her teaching career behind and quickly switched gears to develop and lead what has become Georgia's largest TNR program. She has continued in her role as LifeLine Animal Project's Community Cat Program Director since 2005.
In June 2020, Gin began consulting with Frida’s Foundation and is excited to take a larger role in its mission to combine aggressive TNR efforts with community outreach and compassion for both people and pets. She lives in Peachtree City with her husband, two children, and four special cats who have cerebellar hypoplasia.
Dr. Lisa King, DVM
Dr. Lisa King, DVM, received her bachelor’s degree in Zoology in 1992 and went on to attend the Auburn University College of Veterinary Medicine, graduating in 1996. Her desire to become a vet came from her grandmother who fed and cared for feral cats and was the only one who could touch them. Dr. King felt this human-animal bond was so amazing and magical that she wanted to become a vet and emulate the care for animals that her grandmother instilled in her. After directing a practice for 12 years in Alpharetta, Dr. King joined Animal Hospital of Towne Lake/Cat Clinic of Woodstock in 2008.
Frida was a patient Dr. King absolutely fell in love with, and when she heard of the creation of Frida’s Foundation, she knew she wanted to join this much-needed cause which is changing the lives of so many animals and people. Dr. King resides in Woodstock with her son, her four cats and one lucky pooch named Cameron Maximus Newtonus.